Learn to automate workflows, create AI-powered content tools, and ship real projects. Self-paced video curriculum for marketers who want to build.

Your Crypto
Marketing Super-strategist.

Expert-trained. Founder-tuned.
Culture-ready.

What You'll Build

Our Skool community is designed for marketers from different industries united around a shared commitment to learning AI. Its aimed at absolute beginners to intermediate AI users. Throughout the curriculum you'll move from marketer to builder through hands-on projects:

Marketing automation workflows using tools like n8n that run while you sleep

Marketing automation workflows using tools like n8n that run while you sleep

Build your own apps and websites with Claude Code and cutting-edge models

Build your own apps and websites with Claude Code and cutting-edge models

Visual content generators leveraging the latest image generation tech

Visual content generators leveraging the latest image generation tech

AI is always evolving and our curriculum will evolve with it. Todays tools will not necessarily be the tools of the future. We are committed to showing you what is at the cutting edge of AI builds and where we think the industry will go.

We will teach you how to think like an engineer and leave you with practical builds that can be adapted to your industry and needs.

Well go light on the theory, heavy on practical take-aways and leave you with templates you can repurpose as your own.

How It Works

Self-paced Video Library

Build at your speed. Each module walks you through building something real that you’ll need as a marketer, regardless of your industry.

Resource Hub

Here we’ll share prompts to keep you 10x more effective than your competitors, cheat sheets to fastrack your learning and n8n templates you can copy so you can stay ahead of the curve.

Supportive Community

Join other marketers levelling up their AI skills. Connect, share knowledge, find work or team up to build your own projects.

Overtime, we will bring in experts and other AI marketers to add their experiences building in this space.

And well always listen to your feedback.

The community is for you; your feedback and engagement will impact how our Skool community evolves.

The more you engage, the more youll get out of it.

Meet Your Instructor

Gain insights from top industry experts offering mentorship. Enhance your skills and grow with experts.

Shane Farrell

“Messy Middle”
Founders

Marketing & Comms specialist focused on AI automation.

Clarity. Leverage.
Viral momentum when y
our burn rate’s creeping.

Jay Franks

“Messy Middle”
Founders

6+ years leading growth, and AI-enabled marketer genius.

Clarity. Leverage.
Viral momentum when y
our burn rate’s creeping.

Who Its For

Marketers

“Messy Middle”
Founders

ready to up their AI game.

Clarity. Leverage.
Viral momentum when y
our burn rate’s creeping.

Content creators

“Messy Middle”
Founders

who want to automate repetitive tasks.

Clarity. Leverage.
Viral momentum when y
our burn rate’s creeping.

Anyone

“Messy Middle”
Founders

who wants to build, not just prompt.

Clarity. Leverage.
Viral momentum when y
our burn rate’s creeping.

No coding background required.
Just curiosity and commitment to shipping.

Join The Community

Book a 15-minute
Intro Call

Interested in working together?
Let's talk.

Book a 15-minute
Intro Call

Interested in
working together?
Let's talk.